Brand Design Manager job in Open to anywhere in Australia or USA!
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Description
Want to challenge yourself at a high-growth startup AND make a difference in the world?
A bit about us:
Hi, we’re Who Gives A Crap! We make eco-friendly toilet paper (as well as tissues and paper towels) and donate 50% of our profits to help build toilets for the 2 billion people in need.
We love doing good, and we happen to be exceptionally good at it too! To date, we’ve donated over AUD$8.3 million (roughly USD$5.9 million) to fund sanitation projects around the globe. We’ve grown quickly – selling directly to customers across three continents and have established a strong B2B business in Australia that’s expanding to the UK and US.
Our team is made up of over 100 amazing humans working out of Melbourne, Los Angeles, China, and Manila. We’re working hard to reach our ambitious goals and diversify our product range to ensure we can have the greatest impact possible – both for the planet and its people. With your help, we’re hoping to increase our annual donation 10-fold in the next couple of years and continue to make the most beautiful, eco-friendly goods around.
A bit about the role:
We know we sell toilet paper, but we’re truly a creative-led business at heart. Our brand prides itself in not only doing good in the world (and for bums around the world), but also being a brand that people recognize and remember, always delivers delight, and bottom line, is always nice to look at! Pun intended.
As we grow quickly around the world and find our products in more people’s homes, we’re looking for a Brand Design Manager who will bring the right mix of design expertise, leadership, and hustle to help us elevate our brand’s identity to one that is design-forward, iconic, unmistakably us, and sings consistently across all platforms and channels. Joining a kick-butt Creative Team who isn’t afraid to put a fart button in an email, you’ll have the luxury of witnessing first hand how hard work and fun really can be the best of friends.
This new role will report into our Creative Director, and will closely collaborate with and support our Branding and Packaging Specialist and lead the way in continuing to build out a Brand Identity team within our greater Creative and Brand team. You’ll also collaborate on projects across the Creative team and cross-functionally to ensure we are waving the brand identity flag high and achieving the same best-in-class brand experience across all our work. We are open to hiring this role ideally in either our Australia or USA hubs, but if this job ad makes you think "this is me!!!" and you're based anywhere in our primary hub locations, we would be delighted to hear from you!
If you worked here this past month here are some things you might have been involved in:
- Found yourself deep in Photoshop creating style frames for an end card animation.
- Provided feedback to the Creative team that the test shots for an upcoming product photoshoot looked off-brand and worked closely with the freelance photographer and our Branding and Packaging Specialist to come up with an updated approach to the shoot.
- Spent time with your fellow design leads seeking early peer feedback on your work-in-progress to incorporate into the second iteration.
- Partnered with our People & Culture Team to design a candidate homework task for a designer role.
- Joined a surprise birthday bash on Zoom for three of your Creative teammates, and made sure to have your best wig and costume ready to match the theme.
- Contributed early big-picture thinking in a brainstorm for our upcoming packaging revamp project, encouraging the team to be bold in bringing ideas to the table and painting a conceptual picture for the team of what our product could ideally look like while practically jumping off the shelves of every major supermarket across our geos… You’re in your brainstorm jam!
- Collaborated with our digital product team on a new landing page design.
- Had a work session with the Creative Director to map out your team’s OKRs for the quarter.
Let’s talk about you
You live and breathe brand design, and you just can’t help but notice even the most subtle nuances of a brand’s look and feel across their physical and digital touch points every time you come across them. You’re (low-key) obsessed with keeping your finger on the pulse across new design-forward brands popping up, with a particular affinity for consumer goods brands, and keep an ongoing personal “database” of your favorite inspiration to share with your teammates.
You love to think about the intersection between business growth needs and the evolution of a brand’s identity, and see the value in creating design systems that can be utilized and championed across all contributors to a brand experience, from growth channels, to social presence, to packaging, and website landing pages. You’re also a natural leader, and as much as you take pride in being on the tools creating designs and brand assets that “wow,” you equally enjoy developing a team and sharing inspiration in order to bring out the best qualities in your team members and achieve the biggest impact as a collective!
You wear all sorts of hats
Berets, caps, helmets - you look good in them all. We’re a small team and we all get our hands dirty. Most days you’ll be designing, other days you’ll be brainstorming new limited edition product ideas. Then, there will be days you’ll be solving a process problem or figuring out how to increase our cross-functional collaboration. This variety excites you, and you’re equally game to sport your team leadership cap as you are to jump into action with your execution hat on, roll up your sleeves, and put your design skills into action!
Speaking of design skills, you are versed in both print and digital and love to work between both mediums. You are an expert at taking the big step back to see the brand experience from a big-picture point of view, and then can zoom in again to ensure each brand detail is accounted for across assets, and the brand experience is consistent throughout.
You see the forest and the trees
Rather than just thinking through the individual element of a brand experience moment, you think about the entire experience it fits into and making sure it’s cohesive. You think about the moments before and after, and always consider what the customer might be thinking or feeling. You know how to bridge brand priorities with broader business objectives, and all the while keep your team’s engagement and development as a north star.
You’re a roll model (pun intended!
You are passionate about and skilled at leading and working cross-functionally to ensure everyone is engaged, effective, and enjoying themselves. Your crystal ball vision helps you stay a few steps ahead and you proactively seek to fill gaps in your knowledge to understand what might lie ahead. You’re excited to learn our approach and take the initiative to suggest new ways in which we can use design to deliver delight to our customers and our team!
You’re a feedback fiend
You welcome getting tips, tricks, and feedback on your work from your peers, not just within the Creative & Brand Team team, but cross functionally as well. You know that your work is highly visible and you understand that diversity in thinking makes work better . That’s not to say you have to take eeeeeeverything on board. You know how to filter and have the confidence and communication skills to explain your decision making.
You give a crap
Yep. We’re all here because we genuinely want to make the world a better place with our work, and we want you to want that too! Awwww.
Why you should work with us
Every minute you spend working with us, you’re making a difference. The more we grow, the bigger an impact we’ll have. Sell your soul no longer! We think that’s a pretty great perk, but we don’t stop there…
If you have a great idea, we’ll do everything we can to make it happen. This is the kind of role that will be hard to find anywhere else: you’ll work with an incredible bunch of passionate people to grow a fast-paced startup at a crucial point in its trajectory.
The job is also amazingly flexible, something we’re working hard to hold onto even as we grow super quickly. We started the business remotely, and now have hubs in 4 cities around the world. While the Melbourne and LA teams spend a few days of the week together in our coworking spaces (when COVID allows of course!), you can also mix it up and work in your PJs from home or set up office at the beach hut, up to you! And while we don’t have a Friday drinks cart (yet), you will get free toilet paper. A lot of it. And nothing beats that.
Lastly, you get to say the word ‘crap’ more than in any other job. Guaranteed.
Salary
This depends on your experience but just because we’re a social enterprise doesn’t mean you’ll get paid peanuts. Think chocolate covered macadamia nuts with some extra perks thrown in. In other words, we pay competitively and are determined to make this the best job you'll ever have – you won’t ever want to leave!
On top of the normal perks like annual leave, we also provide flexibility to take extra unpaid leave or travel while working, we provide a health insurance stipend, generous parental leave, training and development budget and a whole lot of other stuff. And did we mention the free toilet paper?
We’re also not the only ones who think that working at Who Gives A Crap is pretty unbeatable. We feel so honoured to have been recognized for the second year in a row on BuiltIn LA’s “100 Best Places to Work” list, and most recently also on the “Best Mid-sized Places to Work” list. This selection was based on the value of our culture programs, company perks, benefits, and salary packages, and we’re listed alongside other notable names in the startup, bcorp, tech, and e-comm space. We don’t toot our horns often, so this is an extra bashful share. Check out some of our other US-based jobs featured on BuiltIn LA, and spread the word to other talented folks in your network who might be the perfect fit!
We recently landed in Culture Amp’s Top 10% Employee Engagement survey. And we’ve been a certified B Corp as of 2017, which means we're committed (and demonstrating!) the highest standards of social and environmental impact as a profit-for-purpose business.
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