Digital Analyst job in Washington, DC

Threespot’s Digital Analysts are responsible for enabling clients to better capture, understand, and utilize data, while providing strategic recommendations for how clients should optimize their digital communication efforts—from websites to SEO/SEM to social media and email. The ideal candidate is as comfortable giving a presentation to clients as they are implementing tracking code, digging deeply into a spreadsheet, or brainstorming forward-thinking SEM campaigns.

Since 1999, Threespot has been building digital solutions for clients. Somewhere along the way, we discovered that we value making a difference as much as we like making things. Since then, we’ve dedicated our time and talent to help those, and only those, who are committed to helping others.

If you want to work for clients who are making a difference, and not just a profit, we should talk.

Requirements

• The capacity to design, implement, and provide documentation on digital measurement strategies and data collection plans that are aligned with clients’ organizational objectives and communication goals for websites, apps, and digital marketing campaigns
• The ability to manage multiple client relationships simultaneously, and seamlessly switch contexts between a diverse set of projects and deliverables
• Collaborate with creative directors, user experience leads, designers, content and social strategists, and developers to deliver measurable value to clients

Responsibilities

• Research and analyze data from multiple sources and platforms (competitive tools, industry benchmarks, web analytics, survey data, digital campaigns, etc.) and present actionable insights in the context of Threespot’s work to internal UX/Design and external client teams
• Develop and execute paid and organic digital marketing strategies and campaigns, incorporating A/B testing and optimization methods that produce measurable results and meet client objectives
• Present analytics research findings and marketing recommendations to clients in a clear and professional manner
• Conduct client training workshops on various digital marketing and measurement topics
• Conduct ad-hoc reporting, dashboard development, and measurement tracking updates as needed to support internal teams and incoming client requests

Additional Qualifications

• Passion for a collaborative approach to analytics that involves being an advocate to the multiple stakeholders within the agency, and understanding a client’s competing internal objectives
• Comfortable defining your own process and product-oriented deliverables, adapted to specific client needs and the Threespot brand
• 2 years experience working with some form of web analytics, tag management, digital audience survey, A/B testing, email marketing, social media, paid advertising, competitive landscape assessment, and webmaster platforms
• Proven ability to execute SEO, SEM, and social media campaigns that achieve demonstrable goals
• Previous experience in a client-facing role in an agency setting (creating and delivering presentations, teaching workshops, managing client expectations, etc.)
• Quantitative and qualitative analytical skills with proven ability to demonstrate statistical literacy and data interpretation that maps back to client business objectives
• Excellent verbal and written skills with a proven ability to prepare client-ready documents
• Certification in any of the following is a plus: Google Analytics Individual Qualification (IQ), Google Ads Certification, Hootsuite, Facebook Ads, Optimizely
• Familiarity with SQL, HTML, and JavaScript is a plus

Benefits

• Immediate eligibility for 160 hours of paid time off, with the opportunity to accrue additional time
• Medical, dental and vision insurance plans at little to no cost to employees
• 401k with 100% employer match for a portion of contributions
• Commuter benefits stipend (including SmartBenefits and Capital Bikeshare)
• Monthly gym membership stipend
• 10 Company/Federal Holidays off
• Generous professional development program
• Maternal and paternal leave
• Employer-paid life, short term disability, and long term disability insurance policies
• Fun company events, activities, and gatherings throughout the year
• The ability to work for a company that only works for progressive organizations and causes

At Threespot, we believe a diverse workplace is a better workplace. We strongly encourage women, people of color, LGBTQ+ individuals, and people with disabilities to apply.